5 reasons to use a chatbot in 2023

5 reasons to use a chatbot in 2023

As technology continues to advance at a lightning pace, businesses are finding new and innovative ways to enhance their customer service options and streamline their operations. One of the latest trends in this regard is the use of chatbots – AI-powered programs that can communicate with users via a messaging app or website chat interface.

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Is ChatGPT going to change the way we SEO?

Is ChatGPT going to change the way we SEO?

For years now, creatives have been both fascinated by and terrified of artificial intelligence. On the surface, it’s a technology engineered to make our lives easier and to automate the tasks that we would rather not have to bother with ourselves. But what happens when those tasks represent our livelihoods?

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Will 2023 be the year AI takes over SEO?

Will 2023 be the year AI takes over SEO?

For many whose only knowledge of artificial intelligence comes from speculative science fiction, the idea of a working world living comfortably side-by-side with AI might seem a little foreign.

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Top 5 SEO trends of 2023

Top 5 SEO trends of 2023

While many things remain the same year after year, SEO is one of those things that’s always evolving, sometimes subtly and sometimes quite profoundly.

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Is AI killing copywriting?

Is AI killing copywriting?

Whilst the ‘rise of the machines’ heralded by every science fiction film from The Terminator to The Matrix might still be a few years away, many industries are already starting to feel the impact of creative artificial intelligence.

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AI and SEO: what you need to know

AI and SEO: what you need to know

If you work in SEO or marketing, you may not realise that you work with AI (Artificial Intelligence) everyday. 34% of marketers feel unprepared for AI technology, yet Search Engine Optimisation means Google, and Google means AI. How do we, as SEO pros, stay relevant in a world ruled by robots?

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