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Category Archives: «Industry News»

May 2020 – SEO and Marketing News

May 22, 2020 / by CWM

Spring 2020 will forever be remembered as the spring we spent indoors and whilst the COVID-19 pandemic has indeed had a substantial impact on the SEO and online marketing sector, there is also a lot to be positive about.

How will coronavirus affect SEO?

Apr 30, 2020 / by CWM

There is no escaping the implications of COVID-19. It is the one crisis in modern history that has almost brought us all to the same level. Regardless of what industry you work in or how much money you earn, the coronavirus pandemic will most likely have had a major negative impact either on your health,…

April 2020 – SEO and Marketing News

Apr 17, 2020 / by CWM

In the last month, the coronavirus pandemic has completely neutered the global economy and almost every industry under the sun has suffered as a consequence.

March 2020 – SEO and Marketing News

Mar 27, 2020 / by CWM

With a potential major outbreak on the horizon, mainstream news outlets are heavily focused on the pandemic. So, allow us to offer an island of calm away from the pandemic paranoia and delve into the latest goings-on in the world of SEO and marketing.

What are H1 tags and how important are they?

Mar 13, 2020 / by CWM

SEO is a field that’s always had to adapt to survive but certain trends have stood the test of time. In the good old days of SEO (let’s say 2012) it was very much the fashion to wrap up your page title in H1 tags and leave it at that but as Google further developed…

January 2020 – SEO and marketing news

Jan 24, 2020 / by CWM

We’ve finally made it to the roaring twenties and there is nary a jazz band in sight. Yes, a fresh decade is upon us but in the world of SEO, very little has changed. At least immediately. This month, we cast an eye towards the trends that are going to shape the next 12 months…

Tags: bing, google, voice search

December 2019 – SEO and marketing news

Dec 20, 2019 / by CWM

The laborious year that is and was 2019 is finally drawing to a close and we all got a general election as an early Christmas present this year! While it might seem like coal in the stocking, it has at least meant that attention has been drawn away from what has been a rather quiet…

Tags: Facebook, google

November 2019 – SEO and marketing news

Nov 22, 2019 / by CWM

The long cold nights have officially settled in and as a result, we are more dependent on the internet than ever. We need it to keep us entertained with Netflix binges when it’s too cold to leave the house and to keep us informed of the frequent transport delays when there’s water on the rails…

Tags: algorithm, google

October 2019 – SEO and marketing news

Oct 28, 2019 / by CWM

October is the month where the last traces of summer start to vanish and we’re left with a long slow crawl towards Christmas, with only Halloween and Guy Fawkes Night to still the monotony.

Tags: Amazon, bing, google, moz

September 2019 – SEO and marketing news

Sep 20, 2019 / by CWM

With the Brexit debacle seemingly never-ending and ex-Google employees warning us that killer robots could be a terrifying reality, you could be forgiven for feeling like we’re settling comfortably into the end-times. One sector that hasn’t suffered from quite as much drama over the last month, however, is the dependably calm and steady world of…

Tags: google, social media, wordpress

Data Analytics for Smarter SEO

The integration of data analytics into SEO practices has arguably revolutionised the way businesses optimise their online presence.

The Power of Influencer Marketing

It might leave a bad taste in the mouths of many ‘traditional’ advertisers, but influencer marketing is a big business that you probably can’t afford to ignore.