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Tag Archives: «performance marketing»

Why Brands Might Need to Start Weaning Themselves Off Performance Marketing

Oct 18, 2024 / by CWM

Performance marketing has been the go-to strategy for many brands for years now. It’s data-driven, measurable, and often delivers quick, tangible results—whether through clicks, conversions, or ROI. But as the digital marketing landscape shifts, some are suggesting that it’s time for brands to start weaning themselves off an over-reliance on performance marketing.

Tags: performance marketing

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