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Category Archives: «SEO Tips»

A guide to ranking for competitive keywords

Aug 28, 2020 / by CWM

In recent years, content marketing and SEO has experienced something of an uphill battle as everything has become more data-driven and competition has increased a thousandfold. In such an environment, it’s tempting for marketers to go for the low hanging fruit and focus on ranking for the incredibly niche keywords that nobody else is coveting.

Is your brand your SEO secret weapon?

Aug 14, 2020 / by CWM

What’s in a name? More than you might think, particularly when it comes to SEO. Chances are, if you’ve been building an online content and marketing strategy for a while then you might have reached something of a plateau.

Does link building still work in 2020?

Aug 7, 2020 / by CWM

SEO has changed. Indeed, it’s always changing. But there are still a few basic tenets that have remained stoic throughout and are just as relevant today as they were 5 or even 10 years ago. Is link building one of these foundational tenets?

5 must-have Chrome extensions for SEO

Jul 10, 2020 / by CWM

Google Chrome is, without question, the most popular and fully featured browser on the market right now and one of the many reasons it has become so ubiquitous is the extensions feature. This is an ingenious conception that makes the browser completely customisable to your specific needs and it’s something that has saved writers such…

Off-page SEO – what is it and how could you make the most of it?

Jul 3, 2020 / by CWM

Sometimes, what’s happening behind the scenes is just as important as what’s happening right before our eyes. Such is the case with SEO, because, whilst it is indeed important to focus on your web pages themselves, there are also actions that must be taken outside of your own site to give yourself the best chance of…

The 10 Commandments of Content Marketing

Jun 12, 2020 / by CWM

There is no replacement for good content. Ultimately, it’s the strength of your content that will determine its value, this much is undeniable. However, if content marketing was really that simple then we’d all be experts by now, wouldn’t we?

How to use SEO to combat the negative effects of the COVID-19 pandemic

May 8, 2020 / by CWM

SEO has been called a lot of things over the years but one thing it’s never been called is particularly helpful. It’s helpful to marketers, of course, and it’s certainly helpful for Google (otherwise, the results would be complete chaos) but few people have ever openly declared that good SEO has enriched their souls or…