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December 2020 – SEO and Marketing News

Dec 18, 2020 / by
December 2020 – SEO and Marketing News

2020 is nearly over (finally) but the festive season is traditionally quite a busy one for the world of digital marketing and this year should be no different.

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Diversity and inclusion in SEO

Nov 27, 2020 / by
Diversity and inclusion in SEO

If you work in SEO and have ever felt discouraged from applying for a job or sharing your thoughts in the office, it might be a feeling that has some rather deep roots. Many of those roots are buried firmly in a lack of representation, which is why it’s never been more important that we…

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November 2020 – SEO and Marketing News

Nov 20, 2020 / by
November 2020 – SEO and Marketing News

So we’re back in lockdown. Again. Rather than waste time complaining about it (though it really is rather unfortunate, right?) let’s instead look ahead with relative optimism. After all, Christmas is only a month away now and with the year we’ve had, it just has to be a good one. And at least we’ve (fingers…

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Is there a gender gap in SEO?

Nov 13, 2020 / by
Is there a gender gap in SEO?

The gender gap is a conversation that has been dominating public discourse for years now and in many industries, there has been a great deal done to reduce or even get rid of it entirely. In SEO it will be fairly obvious to anyone who has worked in the sector that it’s still an incredibly…

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October 2020 – SEO & Marketing News

Oct 23, 2020 / by
October 2020 – SEO & Marketing News

Here we are at the month of Halloween, autumnal colours and, this year at least, renewed lockdown policies. We’re only halfway through October 2020 and it’s already looking like another challenging month for the UK. We are now officially in a recession and things are looking bleaker and bleaker by the day. But the digital…

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September 2020 – SEO and Marketing News

Sep 25, 2020 / by
September 2020 – SEO and Marketing News

The world remains in a perpetual state of barely concealed panic and marketing budgets are being cut left, right and centre to conserve funds for more lucrative short-term gains, as is so often the case in times of recession.

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August 2020 – SEO and Marketing News

Aug 21, 2020 / by
August 2020 – SEO and Marketing News

We’re heading into a heatwave as I type this sentence and the online marketing world is moving at a decidedly slow pace, possibly in part due to the sweltering weather. Chances are, however, that it’s more to do with the lingering effects of COVID-19.

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June 2020 – SEO and Marketing News

Jun 19, 2020 / by
June 2020 – SEO and Marketing News

Another month in lockdown and another month of crippling uncertainty for industries across the globe. For most of us, to say work is slow at the moment would be an understatement and the effects of the COVID-19 pandemic are still being felt.

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How has the COVID-19 pandemic affected website traffic?

Jun 5, 2020 / by
How has the COVID-19 pandemic affected website traffic?

With almost the entire world sequestered behind closed doors due to the coronavirus crisis, logic should surely dictate that site traffic would be up across the board, right? That’s perhaps the one silver lining to be found amongst the chaos, confusion, and devastation wrought by this strange and confusing moment in history.