May 2022 – SEO and Marketing News

May 2022 – SEO and Marketing News

While we continue to witness atrocities happening in Ukraine and we face a grave cost of living crisis at home, the SEO and marketing sector keeps chuffing along with Google, as ever, the cause of much of the relevant news. So, what has happened so far this May and how much longer can we go…

March 2022 – SEO and Marketing News

March 2022 – SEO and Marketing News

The times we are currently living through have rarely seemed darker. There’s no way of sugar-coating the atrocities being committed in the name of conquest by Putin’s regime in eastern Europe. 

February 2022 – SEO and Marketing News

February 2022 – SEO and Marketing News

February is always a month that seems to be over before it really begins. But while it might be the shortest month of the year that doesn’t necessarily mean it’s short on news. Ignoring the numerous global catastrophes, this month we put the spotlight on the full breadth of players as far as online marketing…

January 2022 – SEO and Marketing News

January 2022 – SEO and Marketing News

Another year has dawned on us and very little seems to have changed. COVID is still rampant, politicians are still lying to us and everyone still hates each other. But at least the world of online marketing remains largely unchanged.

Is AI going to steal my SEO job?

Is AI going to steal my SEO job?

We’ve been collectively panicking about robots taking our jobs since the first Terminator movie debuted in the mid-80s. Fast forward 40 years, however, and the horrors of Skynet are not even close to becoming a reality. What is certainly becoming a reality, however, is the importance of artificial intelligence in the modern workforce.

December 2021 – SEO and Marketing News

December 2021 – SEO and Marketing News

Many of us might have assumed that 2021 would be the year where we all bounced back after a pretty bleak 2020. But here we are once again, on the cusp of another COVID pandemic. Thankfully, while the world continues to fall apart around us, Google keeps on being Google.

November 2021 –  SEO and Marketing News

November 2021 –  SEO and Marketing News

We’re living through some very interesting times indeed. With the media seeming to have briefly forgotten about COVID thanks to some good old fashioned “Tory sleaze” and Christmas already finding its way into our homes and retail establishments, there’s certainly a lot to keep us entertained at the moment.

Internal linking for mobile-first indexing

Internal linking for mobile-first indexing

Mobile-first indexing might have been only a whisper on the grapevine a few years ago but from this summer onwards, it’s officially the new normal. The fundamental problem with this is that there’s still a major disparity between the desktop and mobile versions of the internet, particularly as far as internal links are concerned.

How SEO and online marketing has changed in 2021

How SEO and online marketing has changed in 2021

2020 was arguably a year that catalysed more change than any other year in recent memory for all the wrong reasons. This year, however, has very much been a year of course correction for many, even in the world of online marketing, which has arguably seen its station rise as a result of COVID.

September 2021 – SEO and Marketing News

September 2021 – SEO and Marketing News

The summer is slowly fading away and the kids are back in school. While things have certainly not got back to normal just yet, there is certainly reason to celebrate, particularly if you’re a UK tennis fan. For online marketers, it’s been business as usual with Google constantly moving the goalposts and everyone else playing…