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The worst online marketing disasters of the last ten years

Jul 23, 2021 / by
The worst online marketing disasters of the last ten years

Digital marketing is never easy. You’re always walking that fine line between showing off a little of your brand humour or crossing the line into bad taste. You’re also expected to be on top of every new trend and fold those trends into your own work effortlessly and organically without breaking a sweat. It is,…

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June 2021 – SEO and Marketing News

Jun 25, 2021 / by
June 2021 – SEO and Marketing News

While the great “freedom day” of 2021 might have been pushed back to July, there’s still plenty to be optimistic about in June. The sun appears to be sporadically gracing us with its presence, England are doing (fingers crossed) OK in the Euros and according to LinkedIn, it’s never been a better time to be…

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May 2021 – SEO and Marketing News

May 21, 2021 / by
May 2021 – SEO and Marketing News

Summer is a month away and while many sectors have faced new challenges in the last 12 months, certain aspects of the past year have actually accelerated some digital business models.

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March 2021 – SEO and Marketing News

Mar 26, 2021 / by
March 2021 – SEO and Marketing News

To say there’s a lot to get through this month would be an understatement. This month’s SEO and marketing news is going to be more of a bitesize affair (there’s just so much to fit in), so, let’s crack on shall we?

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February 2021 – SEO and Marketing News

Feb 26, 2021 / by
February 2021 – SEO and Marketing News

There’s a new President in the White House (an actual adult this time, it would appear) and Facebook has cancelled Australia (or is it the other way around?). But the real question is – what’s going on in online marketing and SEO? As ever, the news cycle is dictated largely by the pandemic, but a few…

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An in-depth look at Google’s BERT update

Feb 5, 2021 / by
An in-depth look at Google’s BERT update

For the last 12 months, SEO has been subtly changed from the ground-up by Google’s BERT algorithm update; an update so profound that it is thought to have heavily impacted at least 10% of all searches. But what is BERT exactly? And how does it affect you?